更新时间:02-14 (皇家戏子)提供原创文章
摘要:近几年来,物业管理行业迅猛发展,一些问题也随之而来。主要是业主对物业服务企业提供的服务不是很满意,物业公司与业主矛盾时有发生。因此,建立顾客满意度的评价体系,帮助物业管理公司正确地评价与改进物业管理工作,切实提高业主满意度,增强企业竞争力,是一项具有长远的重要意义的研究。
通过在物业服务中引入顾客满意度理论,在物业管理中建立一个业主满意度评价体系进行探讨,并运用其进行实证分析,本文选取蔚蓝之都家园居住小区的物业管理为研究对象,在阐述业主满意的基本概念和有关理论方法基础上,结合蔚蓝之都家园住宅区物业管理的服务内容和特点,建立业主满意度评价体系,提出蔚蓝之都家园物业服务业主满意度提升策略,从而改进其物业服务,提高管理水平和质量。
关键词 住宅小区;物业服务;业主满意度
Abstract:In recent years, the property management industry develop rapidly, than some questions followed these years. The main question is that owners are not very satisfied with the property management, property company often occur contradiction with owners Therefore, to build a customer satisfaction evaluation system, to help Property Management Company the right to evaluate and improve the property management work, and effectively improve the owners satisfaction, enhance the competitiveness of enterprises, is one of the most important long-term research.
By introducing the theory of customer satisfaction in the property management, the establishment of a evaluation system for the owners satisfaction in property management are discussed, and the use of the empirical analysis, this paper selects the azure homes residential area property management as the research object, based on the basic concepts and related theories of customer satisfaction methods, combined with the service contents and characteristics of the residential property management, the establishment of the owners satisfaction evaluation system, puts forward strategies to improve the property management to weilanzhidu owners satisfaction, making batter the property management, improving the property management level and quality alse.
Keywords residencetial district property management owners satisfaction
本选题主要讨论的是蔚蓝之都家园物业服务业主的满意度研究,围绕物业管理和业主满意度进行研究,研究目的在于:
第一,了解蔚蓝之都家园物业对业主的服务质量,增加业主对物业服务企业的提出更贴切的服务需求,改善服务质量,提高业主满意度。
调查物业服务业主满意度,这样就能客观、理智、公正地评价物业服务质量,物业服务企业就可以了解自身的服务水平到底怎样,只有认识到自己服务的不足,才能有效的进行改进,从小的方面来说,提高业主对自己服务的满意度,从大的方面来说,就是促进整个物业管理行业的健康有序发展。
研究的意义跟目的其实差不多,在于物业服务企业转变早前已经过时的经营理念,要记住是来服务业主的,心中始终牢记“顾客就是上帝”的观念,提高服务水平和服务质量。对蔚蓝之都家园进行满意度研究,也有利于及时的了解业主在不同时间、不同阶段的不同需求,物业服务企业也好及时的进行改进,提高业主满意度,增强在行业中的竞争力。