本文以麦当劳案例为着脚点对公司忽略其社会责...
麦当劳快餐业在中国成功运营多年,本课题立足...
由于冷链物流整个行业在我国国内也属于一个新...
It all started with the McDonald brothers: Maurice and Richar...
The previous three decades saw a soaring growth of the McDona...
例如知名的麦当劳、星巴克,他们都各自形成了...
Lots of scholars have done researches on this topic from diff...
文章应用了核心竞争力、厉害人关系理论和文化...
They have worked hard and kept the position of the market lea...
著名经济学者蔡小于认为国际市场营销是在跨文...
国内外学者对于人力资源开发与培训给出了许多...
本文以中式快餐行业为背景,通过对麦当劳的核...